Tara took ES 95r, taught by Paul Bottino (great guy) which allowed you to work on your start-up. I came to one or two classes and talked with Paul a couple times, as well as worked on the things Tara was doing for class too.

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Software Development
·      Front-end onboarding for App State, Brown
·      Scraping for Brown course info
·      Minor edits of Coursicle.com 
·      Started researching Facebook authentication/login
·      Auto-load scroll on Penn
·      Clarified UI via labels
·      Designed and tested load on calendar
·      Improved mobile experience
 
Marketing
·      Facebook messaging students at Penn, Notre Dame, Duke, etc. to gauge interest / need
·      Emailed newspapers at Brown and Penn. Success with Penn and was interviewed for article that was published.
·      Emailed >20 listservs at Penn, App State and Brown
·      Interviewed, hired and coordinated with Brown campus representative
·      Helped develop introductory materials for campus reps at ND and App State
·      Coordinated Facebook posts on Class of 201x Groups
·      Designed Coursicle ad (email) – main method of marketing
o   CTR 15-25% (super high, standard is ~3-4%)

 
Business Dev
·      Changed from ClassChef à Coursicle
o   Polled class, friends & family
·      Call with Williams registrar Barbara Casey, sent follow up materials
·      Demoed services for Guilford, Haverford, (Gonzaga – was cancelled due to their technical problems)
·      Fielded concerns from Elon w/ contract, communicated with our lawyer about how to respond to their suggestions, revised contract
·      Helped Joe design SEARUG presentation to University registrars
·      Handled security concern/threat from Brown CIO w/ Joe and lawyer 
·      Social scheduling feature made top priority

 
Population
Users
Sessions
Avg Session Duration
App State
16,000
2098
3448
16:58
Brown
6,000
1074
1361
6:43
Notre Dame
8,000
1258
2021
22:53
Penn
9,000
1396
1741
5:57