I created a list of all the people who we knew who we thought would be good culture fits at Coursicle, then I reached out to all 70 of them to set up calls.
read more
* How’s it going?/pleasantries.
* Order food.
* So how about we start by just giving you a history of Coursicle and then we can go from there?
* First, how much do you know about Coursicle/what exactly we do?
* Got it. So here’s the background:
* When Joe was an incoming freshmen…
* Notify feature…
* Growing quickly (900, 1800, etc.)
* Co-founder Tara solve other part of registration…
* 3 years, just UNC
* Try to sell to universities.
* Expand without working with them.
* Now we’re at yyy colleges and about xxx users, zzz revenue.
* The team is x people, but only y are full-time. We’re all developers who wear a lot of hats.
* Any questions about that?
* Why don’t you tell us about your trajectory and why you’re looking to leave?
* Current team
* Joe and Kiran full-time
* Two part-time student contractors
* Tara joining full-time in Spring
* So we’re looking to hire someone to help with:
* Building out new features.
* Scaling stuff.
* Our current challenges are:
* Scaling stuff. Overwhelmed with maintenance that we can't build.
* Our roadmap is:
* Below.
* Benefits:
* Stock
* 401(k)
* Unlimited PTO
* (upcoming) Health insurance
* How we get users
* Used to do a lot of posts, Reddit, etc.
* Now it’s very word of mouth and passive; course/professor pages.
* Competitors
* Basically none, lots of small ones.
* Goals/Mission:
* Improve graduation rates. Only 40% of college students graduate in 4 years. 60% in 6.
* Become primary reputable B2C edtech company in higher ed (Chegg, Course Hero, etc do some morally questionable things).
* Run only on revenue
* Have full gender equality at Coursicle (50% women in engineering, managerial roles, etc.)
* How we make money
* Premium purchases.
* Data sales.
* Running entirely on revenue. Will do about $250,000 this year.
* https://www.digitalocean.com/customers/coursicle
* https://www.coursicle.com/blog/loginless-a-new-standard-for-user-identification.php
* Stats:
* Top schools:
* UT Austin, UNC, UVA, Notre Dame, Smith, Wellesley, Harvard, NYU, W&M, GWU, Georgia Tech, Emory, UVA, Temple
* UA, SC, Clemson, UNC, UIUC, ASU, UCLA, VT
* Stats:
* Unique visitors growing 400% YOY.
* 83k in Spring 2017
* 1.9m in Spring 2019
* Revenue growth:
* $16,000 in 2017.
* $250,000 in 2019.